Released on: October 1, 2007, 8:15 pm

Press Release Author: FDD

Industry: Marketing

Press Release Summary: Flash Drive Direct launches line of 16GB hand held flash
drives for the promotional products market.
The $16 Billion dollar (annual sales) US promotional products industry is getting a
16GB boost. Flash Drive Direct is now offering Windows Readyboost 16 GB hand held
flash drive units.


Press Release Body: Zip Code: 91104 - Vancouver Canada
Release Date: October 1st, 2007
Flash Drive Direct launches line of 16GB hand held flash drives for the promotional
products market.
The $16 Billion dollar (annual sales) US promotional products industry is getting a
16GB boost. Flash Drive Direct is now offering Windows Readyboost 16 GB hand held
flash drive units.
"We only expect this upward memory trend to continue," states John Graham, North
American director of Flash Drive Direct. " This business was mostly 32 MB
promotional give-aways 2 years ago, now the sale of the flash drives into the US
business economy is trending towards much larger memory drives. A year ago, 1GB was
the upper end, 6 months ago we hit 8GB and now we are at 16GB. We can expect to see
32GB within the next 6 months"
Flash Drive Direct is now Windows ReadyBoost deliverable.
Adding system memory (typically referred to as RAM) is often the best way to improve
a PC\'s performance, since more memory means more applications are ready to run
without accessing the hard drive. However, upgrading memory can be difficult and
costly, and some machines have limited memory expansion capabilities, making it
impossible to add RAM.
Windows Vista introduced Windows ReadyBoost, a new concept in adding memory to a
system this past year. It means the user can use flash memory, such as that on a
(USB) flash drive, to improve performance without having to add additional
hard-wired memory.
The flash memory device serves as an additional memory cache-that is, memory that
the computer can access much more quickly than it can access data on the hard drive.
Windows ReadyBoost relies on the intelligent memory management of Windows Super
Fetch and can significantly improve system responsiveness.
Windows ReadyBoost is simple to use. When a removable Flash Drive memory device is
first inserted into a port, Windows Vista checks to see if its performance is fast
enough to work with Windows ReadyBoost. If so, the user is asked if they want to use
this device to speed up system performance. The user can choose to allocate part of
a USB drive\'s memory to speed up performance and use the remainder to store files.
Flash Drive Direct is one of the first suppliers to offer this to the ad specialty
marketplace.


Web Site: http://www.flashdrivedirect.com

Contact Details: CONTACT INFORMATION
604-272-8809.
Vancouver Canada/Blaine Washington
info@flashdrivedirect.com